"An animation that didn’t just explain Pitch but made people want to dive in."
Pitch is built for clarity, and so was this animation. The challenge? Showcasing its smart features without overwhelming the viewer. The solution: a split-screen approach that paired clean UI moments with bold 3D metaphors.

This balance keeps things sharp—demonstrating functionality while making complex ideas feel intuitive and engaging. The result? An animation that doesn't just explain Pitch but makes people want to dive in.
Comissioned Work | Pitch | 2020 | Creative Direction & Artist
From our first brainstorming session, we clicked—sharing a vision .
From the start, it was a team effort—exploring how to weave UI highlights with dynamic storytelling.
Pitch, founded by the creator of Wunderlist, came to me with a clear vision: an animation that felt as fresh and collaborative as their product. From the start, it was a team effort—exploring how to weave UI highlights with dynamic storytelling.

Every element has a purpose. Crisp interface moments keep things grounded, while playful metaphors bring abstract features to life. Smart formatting, templates, and collaboration tools aren't just shown—they are felt. Custom sound design tightens the rhythm, making sure every second hits with impact.
A launch animation that does more than showcase Pitch—it embodies it.

By blending seamless UI highlights with striking 3D visuals, we created a piece that is both functional and inspiring, inviting users to see the platform’s full potential.
◐ Creative Direction◗ Christian Zschunke Artists◗ Philipp Brates, Quinten Delahaye, Cornelius Joksch, Maria Kobylenko, Carl Krause, Saskia Kretzschmann, Florian Panzer, Max Zacher, Christian Zschunke Producer◗ Tanya Curnow
We are all in this together.
Let's connect & collaborate || vibe
hello@colourful.pictures*
* or check out more
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ZDF
2025 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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BUZZ FOR BEES
2021 | self initiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
ZEISS → SMILE
2023 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◓
NOISES
2024 | experimental work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◐
MERCEDES → MB.OS
2023 | comissioned work
Mercedes-Benz needed a bold visual identity to unveil MB.OS. We crafted a striking series of animations that turned abstract concepts into a tangible, immersive story. By blending digital and physical elements, we made the technology feel intuitive, elegant, and alive.
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EUCERIN → MOA
2023 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◩
EUCERIN → MOA
2024 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◐
MICROSOFT → CHANGE
2019 | comissioned work
Life is full of changes—some we choose, some we don’t. When Microsoft approached me to help communicate the transition from Wunderlist to ToDo, I created a heartfelt story about a family navigating change. The result was a charming, relatable message that reframed uncertainty as a chance for growth.
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ROWA → EP25+
2020 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◩
BUZZ FOR BEES
2021 | self initiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◓
BMFI → HELFENDE HAND
2016 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◓
MICROSOFT → TODO
2019| comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
◩
SLICES
ongoing | self initiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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WALTERKNOLL → SHERU
2020 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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XOTQ
ongoing | self intiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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PITCH → HOW TO PITCH
2020 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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VODAFONE → ZOOZOOS
2024 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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LIBRARY OF EMOTIONS
ongoing | self initiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
PORTRAITS
But Web Studio is
Even cheaper
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SOON
2025 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
ZDF
But Web Studio is
Even cheaper
◩
DREAMSCAPE
2022 | self initiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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GARY & CLAIRE
2018 | self initiated work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
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EHEROES
2018 | comissioned work
Beauty is deeply personal, yet there’s something about it that brings us together. We all respond to it, even if we can’t explain why. That’s the idea behind this temporal sculpture created with Zeiss.
Get In Touch
⟶ hello@colourful.pictures⟶ @_colourful.pictures_⟶ christian.zschunke
Philosophy
Creative work isn't about sounding smart. It's not about chasing whatever's trending or performing genius for people who aren't paying attention anyway.

It's about saying something real, in a way that actually lands.

Collaboration is harder than people admit. It means bringing your actual ideas to the table, not the polished version you think people want to hear. It means asking dumb questions. It means ego is the enemy — not in a poster-quote way, but in a practical, this-project-is-going-to-suffer way.

Mistakes aren't failures. I know that's become a cliché, but it's still true. Some of the best decisions I've made started as accidents I didn't want to admit to.
The imperfections aren't the thing you fix before you ship — sometimes they're the whole point.

If something doesn't serve the idea, cut it. Doesn't matter how long it took or how clever it is. The work should feel inevitable, not assembled.

Curiosity is the only thing that keeps this from getting stale. The moment I think I've figured out how to do something, the work starts to die a little. Standing still feels safe. It isn't.

If we're not enjoying it at least some of the time, something's wrong — with the brief, the process, or both. Worth finding out which.